The AFIA 4 Promises of Membership Value


Project Description

The American Feed Industry Association (AFIA) reached out to Grade A to help refresh the organization’s 4 Promises of Membership Value. The 4 Promises are AFIA’s pledge to advance the needs of their feed and pet food industry members though services ranging from representation on Capitol Hill to organizing networking and educational opportunities. After several focus groups and input sessions, the new AFIA 4 Promises – Voice, Representation, Expertise and Engagement – more clearly represent the many benefits AFIA provides to its members.

Project Details

American Feed Industry Association
November 2014

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